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Business2026-05-04
Data-Driven Member Journeys: What Gyms Can Learn from Automotive Customer Funnels
A blueprint for gyms to use automotive-style funnels, identity resolution, and KPI-driven personalization to cut churn and grow LTV.
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Jordan Ellis
23 min read
Training·2026-05-03
Generational Strength: Designing Strength Programs for Gen Z, Millennials, Gen X and Boomers
A generational blueprint for strength training that matches physiology, motivation, recovery, and communication to each age group.
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Operations·2026-05-02
Future‑Proofing Gym Operations: Applying Private-Markets Operating Intelligence to Club Management
Private-markets operating intelligence meets gym ops: KPIs, onboarding, automation, reporting, and scenario testing for smarter clubs.
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Jordan Blake
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Data·2026-05-01
The $12.9M Cost of Fragmented Data: A Fitness Organization’s Playbook to Consolidate Athlete, Member and Financial Data
Fragmented fitness data leaks money. Learn how to unify member, athlete and finance systems for faster decisions and better ROI.
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